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Thursday, December 10, 2020

Remember to say thank you throughout the year

The holiday season is a time when we remember to say thank you. In a membership association, like an Optimist Club, it's important to say thank you to your members - all of them - throughout the year. The membership recruitment and retention tip for December reminds club leaders to show their gratitude to all.

Membership recruitment and retention tip #87:

Say thank you. Your club says thanks to its sponsors and speakers and even the committee chairs who perform their duties on its annual programs, but does it say thank you to individual members throughout the year? Regularly letting members know that you appreciate their participation shows respect and increases their loyalty to the group as well as to the cause. Consider writing a gratitude column in the monthly newsletter and you’ll be rewarded with greater readership and happy, committed members.

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