On the second Saturday of every month, I share a membership tip on the PNW Optimist Club Facebook page. I don't always share it here, but this month is different. It strikes me as something we don't do often enough. Read on.
Membership retention and recruitment tip #70: Own it!
We often say that we belong to a group like an Optimist Club or other service organization because it helps children, serves a population in need, or provides a community service like park clean-up or coordinating an activity.
Let’s be honest. We do those things because it makes us feel good to be involved.
Increase member retention by encouraging your friends to own their commitment. Be sure to thank them for their contributions, especially when they say, “I belong to an Optimist Club because it makes me feel good.” That’s the best contribution of all.
